ISJ Theoretical & Applied Science 06(98) 2021

Philadelphia, USA

Bordukh, D. O., Blagorodov, A. A., Tomilina, L. B., Prokhorov, V. T., & Volkova, G. Y.

About the advantages of marriage between quality and the market for forming preferences for forming preferences for consumers of manufactured products.

Full Article: PDF

Scientific Object Identifier: http://s-o-i.org/1.1/TAS-06-98-35

DOI: https://dx.doi.org/10.15863/TAS.2021.06.98.35

Language: English

Citation: Bordukh, D. O., Blagorodov, A. A., Tomilina, L. B., Prokhorov, V. T., & Volkova, G. Y. (2021). About the advantages of marriage between quality and the market for forming preferences for forming preferences for consumers of manufactured products. ISJ Theoretical & Applied Science, 06 (98), 331-346. Soi: http://s-o-i.org/1.1/TAS-06-98-35 Doi: https://dx.doi.org/10.15863/TAS.2021.06.98.35

Pages: 331-346

Published: 30.06.2021

Abstract: In the article, the authors consider the most acute problem of the light industry - how to create a basis for a happy marriage between quality and the market, in order to please consumers in the regions of the Southern Federal District and the North Caucasus Federal District, which is in demand and enjoys preference over other manufacturers. We justifiably give preference to the quality of products, since the dependence of the assortment on the market is relatively conditional and indirect, because it is "tied" to the technical state of production, technology and professionalism of developers.

Key words: Marriage of convenience, quality, market, preferences, assortment, technical state of production technology, professionalism of developers, occupation of the market.