Full Article: PDF
Scientific Object Identifier: http://s-o-i.org/1.1/TAS-04-84-64
DOI: https://dx.doi.org/10.15863/TAS.2020.04.84.64
Language: English
Citation: Navruz-zoda, Z. B. (2020). Cluster tools for organizing pilgrimage tourism at the meso level. ISJ Theoretical & Applied Science, 04 (84), 365-370. Soi: http://s-o-i.org/1.1/TAS-04-84-64 Doi: https://dx.doi.org/10.15863/TAS.2020.04.84.64 |
Pages: 365-370
Published: 30.04.2020
Abstract: The article discusses the main cluster tools for organizing pilgrimage tourism and identifies ways of their practical application at the meso (regional) level.
Key words: Pilgrimage tourism, pilgrimage cluster, territorial concentration, vertical integration, horizontal cooperation, chain of added value, competitive benchmarking, destination marketing.
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